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[24]7.ai

[24]7.ai

SOC 2 and ISO 27001 certified CX platform whose privacy policy names zero subprocessors while runtime reveals 30+ third-party vendors including Apollo.io and ZoomInfo for identity resolution. TrustArc consent banner fires before consent on their own site.

199 IOCs observed1 detections100% pre-consent1 sites
90
Vendor Risk Score
Tier: HOSTILE
Observation Coverage

BLACKOUT observes runtime behavior in the browser. This dossier reflects browser-side execution, which is one of five vendor data-egress classes. Server-to-server transfers, backend integrations, and offline data flows are outside this observation boundary.

BLACKOUT observes runtime behavior and cites the regulations that address that behavior pattern. Legal determinations are the customer's counsel's call.

How This Briefing Works

This dossier opens with key findings, then maps the gap between what [24]7.ai discloses and what BLACKOUT observed at runtime. From there: what it means for your organization, what to do about it, and the detection evidence underneath. BLACKOUT observes runtime browser behavior and cites the regulations that address each pattern — legal determinations are your counsel's call.

Key Findings

At a Glance

Detections
1

across 1 sites

Pre-Consent Rate
100%

vendor fires before consent

Disclosure Gaps
6

2 CRIT · 2 HIGH

Claims-vs-Reality Classified
BTI-X01BTI-X02BTI-X05BTI-X08BTI-X10
Summary

Briefing

[24]7.ai is a customer experience (CX) platform providing AI-powered contact center solutions. Runtime observation shows their own website deploys 30+ third-party vendors including Apollo.io and ZoomInfo (de-anonymization services), with multiple vendors firing before consent is granted. Despite claiming SOC 2 and ISO 27001 certification, their privacy policy lists NO subprocessors by name while runtime reveals extensive undisclosed data sharing.

Customer Impact

What This Means For You

If [24]7.ai handles your customer experience operations, their 30+ undisclosed third-party vendors create an invisible data supply chain you cannot audit. Under GDPR Art 28, you must document all subprocessors — [24]7.ai's privacy policy names zero vendors while Apollo.io and ZoomInfo (identity resolution networks) are detected at runtime. Your customer interaction data flows through infrastructure shared with these de-anonymization services. The TrustArc consent banner itself fires before consent on their site, suggesting fundamental CMP implementation issues that may extend to their customer-deployed solutions. Their SOC 2 and ISO 27001 certifications cover internal operations but do not address the undisclosed vendor relationships.

Collapse Engine

Risk Channel Breakdown

Oracle
Truth Collapse
40

Attribution accuracy suffers as pre-consent tracking gets blocked by privacy browsers, creating measurement gaps that corrupt CX analytics.

Broker
Control Collapse
100

Your visitor data flows through 30+ undisclosed third parties including Apollo.io and ZoomInfo, who operate identity resolution networks that may expose your customer signals to competitors.

Reaper
Safety Collapse
0

Undisclosed vendor relationships with de-anonymization services create attack surface outside your security perimeter and SOC 2 boundary.

Counselor
Legitimacy Collapse
100

Pre-consent firing of their own tracking code plus Apollo.io and GA4 creates direct GDPR Article 7 violations, undermining their compliance certifications.

BTI Codes

Threat Indicators

Runtime-observed (BTI-C)

BTI-C01
Defeat Device

Evasion infrastructure, auditor bypass

BTI-C06
Behavioral Biometrics

Keystroke/mouse tracking

BTI-C07
Session Recording

Full session replay

BTI-C08
Cross-Domain Sync

Identity stitching

BTI-C09
Consent Bypass

Ignoring CMP signals

BTI-C10
Fingerprinting

Device identification

BTI-C14
Identity Resolution

PII deanonymization

Claims-vs-Reality (BTI-X)

BTI-X01
Undisclosed Party

Not in privacy policy

BTI-X02
Undisclosed Sharing

Hidden data recipients

BTI-X05
Compliance Claim Mismatch

False certification claims

BTI-X08
Scope Creep

Collection exceeds disclosed scope

BTI-X10
CMP Disclosure Mismatch

CMP vendor list vs runtime

5
BTI Consequences Identified

Per-code narrative explanations of what each detected behavior means for your organization

Available in VIDB Subscription

Per-code evidence with full attribution chain, severity rankings, and consequence narratives See pricing →

Disclosure Gaps

Claims vs. Reality

6
Gaps Observed
2 CRITICAL2 HIGH2 MEDIUM

BLACKOUT analyzed [24]7.ai's public claims against observed runtime behavior and identified 6 contradictions.

BTI-X01BTI-X02BTI-X05BTI-X08BTI-X10
Featured Gap
consent_gap
CRITICAL
They Claim

"Cookie consent banner deployed via TrustArc requiring user consent"

BLACKOUT Observed

Pre-consent tracking observed for 247.ai's own code, Apollo.io, GoogleAnalytics4, TrustArc itself, and Verisoul

5 more gaps — with regulatory citations and evidence pointers — available with subscription.

Available in VIDB Subscription

Full claim-vs-reality gap analysis with claim text, observed behavior, severity, regulatory citations (GDPR, CCPA, ePrivacy), and evidence pointers per gap See pricing →

Recommended Actions

What To Do

Recommended Actions
10

5 for current users · 5 for evaluators

Negotiation Leverage
5

contractual leverage points

Available in VIDB Subscription

Role-specific actions (security / legal / marketing / procurement), full negotiation brief with contractual language, and BTI-code-specific consequences See pricing →

Ecosystem

Supply Chain & Pairings

Available in VIDB Subscription

Full supply-chain mapping (loads / loaded-by lists with vendor identities) and the undisclosed-subprocessor list with observation evidence See pricing →

Profile: 247First Seen: 2026-01-22Last Updated: 2026-01-22