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deanon

Pocus

Visitor deanonymization platform with session recording, pre-consent identity resolution, and company-level visitor tracking.

18 IOCs observed3 detections67% pre-consent3 sites
70
Vendor Risk Score
Tier: GRAY
Observation Coverage

BLACKOUT observes runtime behavior in the browser. This dossier reflects browser-side execution, which is one of five vendor data-egress classes. Server-to-server transfers, backend integrations, and offline data flows are outside this observation boundary.

BLACKOUT observes runtime behavior and cites the regulations that address that behavior pattern. Legal determinations are the customer's counsel's call.

How This Briefing Works

This dossier opens with key findings, then maps the gap between what Pocus discloses and what BLACKOUT observed at runtime. From there: what it means for your organization, what to do about it, and the detection evidence underneath. BLACKOUT observes runtime browser behavior and cites the regulations that address each pattern — legal determinations are your counsel's call.

Key Findings

At a Glance

Detections
3

across 3 sites

Pre-Consent Rate
67%

vendor fires before consent

Disclosure Gaps
1

Summary

Briefing

Pocus activates visitor identification scripts before consent, matching IP addresses and device fingerprints to company databases. Session recording captures interaction patterns for revenue signal analysis. Identity resolution links anonymous sessions to firmographic and individual records. Pre-consent tracking enables account-based targeting without lawful basis.

Customer Impact

What This Means For You

Sales loses real-time account intelligence if Pocus is removed. Product-led sales workflows degrade without visitor-to-account linkage. Revenue team cannot prioritize accounts based on product usage signals. However, retention creates exposure: regulatory complaints for unlawful identity processing, session recording potentially capturing sensitive product usage data, reputational harm if visitor surveillance practices become public.

Collapse Engine

Risk Channel Breakdown

Oracle
Truth Collapse
0

Distorts attribution data

Broker
Control Collapse
65

Deanonymized visitor identities and session recordings feed sales intelligence platforms, exposing individual browsing behavior to account teams and potentially competitive intelligence.

Reaper
Safety Collapse
0

Expands attack surface

Counselor
Legitimacy Collapse
80

Pre-consent identity resolution and session recording violate GDPR Article 6 lawful basis requirements and create consent bypass liability.

BTI Codes

Threat Indicators

Runtime-observed (BTI-C)

BTI-C07
Session Recording

Full session replay

BTI-C09
Consent Bypass

Ignoring CMP signals

BTI-C14
Identity Resolution

PII deanonymization

3
BTI Consequences Identified

Per-code narrative explanations of what each detected behavior means for your organization

Available in VIDB Subscription

Per-code evidence with full attribution chain, severity rankings, and consequence narratives See pricing →

Disclosure Gaps

Claims vs. Reality

1
Gaps Observed

BLACKOUT analyzed Pocus's public claims against observed runtime behavior and identified 1 contradiction.

Available in VIDB Subscription

Full claim-vs-reality gap analysis with claim text, observed behavior, severity, regulatory citations (GDPR, CCPA, ePrivacy), and evidence pointers per gap See pricing →

Recommended Actions

What To Do

Recommended Actions
8

4 for current users · 4 for evaluators

Negotiation Leverage
4

contractual leverage points

Available in VIDB Subscription

Role-specific actions (security / legal / marketing / procurement), full negotiation brief with contractual language, and BTI-code-specific consequences See pricing →

Ecosystem

Supply Chain & Pairings

Available in VIDB Subscription

Full supply-chain mapping (loads / loaded-by lists with vendor identities) and the undisclosed-subprocessor list with observation evidence See pricing →

Profile: pocusFirst Seen: 2026-01-22Last Updated: 2026-02-28