How This Briefing Works
This dossier opens with key findings, then maps the gap between what Remarketing Stats discloses and what BLACKOUT observed at runtime. From there: what it means for your organization, what to do about it, and the detection evidence underneath. BLACKOUT observes runtime browser behavior and cites the regulations that address each pattern — legal determinations are your counsel's call.
At a Glance
across 6 sites
vendor fires before consent
Briefing
De-anonymization vendor revealing visitor identity for remarketing. Combines consent bypass with identity resolution to unmask site visitors. Creates Broker risk through audience exposure and Counselor liability from pre-consent processing.
What This Means For You
Marketing teams gain identified visitor lists but expose audiences to competitors via shared remarketing platforms (Broker). Legal teams face consent bypass liability from pre-consent identity resolution. RevOps must audit remarketing list sharing to prevent competitive intelligence leakage.
Risk Channel Breakdown
Distorts attribution data
De-anonymized visitor lists feed remarketing platforms accessible to competitors seeking same audiences
Expands attack surface
Identity resolution initiates before consent, processing visitor data without legal basis
Threat Indicators
Runtime-observed (BTI-C)
Ignoring CMP signals
PII deanonymization
Per-code narrative explanations of what each detected behavior means for your organization
Per-code evidence with full attribution chain, severity rankings, and consequence narratives See pricing →
Claims vs. Reality
BLACKOUT analyzed Remarketing Stats's public claims against observed runtime behavior and identified 1 contradiction.
Full claim-vs-reality gap analysis with claim text, observed behavior, severity, regulatory citations (GDPR, CCPA, ePrivacy), and evidence pointers per gap See pricing →
What To Do
3 for current users · 3 for evaluators
contractual leverage points
Role-specific actions (security / legal / marketing / procurement), full negotiation brief with contractual language, and BTI-code-specific consequences See pricing →
Supply Chain & Pairings
googletagmanager, trovo_tag, idvisitors…
Full supply-chain mapping (loads / loaded-by lists with vendor identities) and the undisclosed-subprocessor list with observation evidence See pricing →