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deanon

Upvert

De-anonymization platform with behavioral biometrics and identity resolution.

16 IOCs11 detections73% pre-consent2 sites
70
Vendor Risk Score

How This Briefing Works

This report opens with key findings, then maps the gaps between what Upvert discloses and what BLACKOUT observed at runtime. From there: what it means for your organization, what to do about it, and the detection data and evidence underneath.

Key Findings

Key Findings

11 detections across 2 sites73% pre-consent activity
CRITICAL

Pre-Consent Activity

Upvert was observed loading and executing before user consent was obtained on 73% of sites where it was detected.

GDPRePrivacy
Disclosure Gaps

Claims vs. Observed Behavior

1 gaps

disclosure

CRITICAL
They Claim

“Pending claims extraction”

Observed Behavior

Runtime detection shows C06 (behavioral biometrics), C09 (consent bypass), C14 (identity resolution)

Customer Impact

What This Means For You

Revenue teams using Upvert face consent liability when behavioral tracking and visitor identification begin before user authorization. Identity resolution creates persistent profiles enabling competitive intelligence extraction through sales platform integrations.
Recommended Actions

What To Do About It

Role-specific actions based on observed behavior

If You Use Upvert

  • →IMMEDIATE: Audit Upvert initialization timing — pre-consent de-anonymization creates critical liability
  • →Implement consent-gated behavioral tracking and identity resolution
  • →Review identification data sources and matching methodology

If You're Evaluating Upvert

  • →Document pre-consent behavioral capture and identification scope
  • →Request technical controls to defer ALL tracking until consent obtained
  • →Obtain written confirmation of data deletion procedures and sales platform sharing restrictions

Negotiation Leverage

  • →Pre-consent de-anonymization: CRITICAL liability — behavioral tracking and identity resolution activate before consent. Require technical controls to defer ALL capabilities until authorization.
  • →Behavioral biometrics: Mouse/interaction patterns persist beyond opt-out — demand specific deletion timelines and verification procedures.
  • →Identity resolution sales: Visitor profiles sold to sales platforms — negotiate restrictions on data resale and demand deletion rights.
  • →Data retention: Identification data persists beyond opt-out — require specific deletion timelines and third-party sharing restrictions.
Runtime Detections

Runtime Detections

3 BTI-C CODES

BLACKOUT observed this vendor's JavaScript executing in a live browser and classified each hostile behavior using our BTI-C (Behavioral Threat Intelligence — Capability) taxonomy. These are not theoretical risks — each code below was triggered by something we watched this vendor's code actually do.

BTI-C06Behavioral Biometrics

Keystroke/mouse tracking

BTI-C09Consent Bypass

Ignoring CMP signals

BTI-C14Identity Resolution

PII deanonymization

IOC Manifest

IOC Manifest

14 INDICATORS

Indicators of compromise across 4 categories. Use for detection rules, CSP policies, or Pi-hole blocklists.

TRACK
*app.upvert.io/javascript/preact.js*
Tracking script
TRACK
app.upvert.io
Tracking script
TRACK
app.upvert.io/javascript/preact.js
Auto-extracted from scan
Ecosystem

Ecosystem & Supply Chain

Upvert competes with RB2B, Koala, Clearbit Reveal, and other de-anonymization platforms. Common co-deployments: CRM systems, sales engagement platforms, marketing automation tools.
Loads (1)
Loom
Evidence

Evidence Artifacts

Artifacts collected during analysis, available with evidence-tier access.

HAR Capture

Complete network capture with all requests and responses

IOC Manifest

16 detection signatures across scripts, domains, cookies, and network endpoints

Vendor Details